Client: andrena objects ag, Karlsruhe
Task: Gradual adjustment of the corporate design
Solution: Development of key visuals, refurbishing of the company brand, continous support of the corporate communications
Responsible: Jochen Härtel

Biomimetic design

andrena objects ag is a leading systems house for agile software engineering. In mid-2009 chairman Matthias Grund commissions Jochen Härtel to assume the corporate design matters of the growing enterprise. The first task was finding a suitable key visual: Elaborate phytostructures are a metaphor for the development of complex structures. Next up was revising the overall appeareance in a steady process. By now the image of andrena has altered: it has become more elegant, dynamic and concise.

Objects executed:
Website, image brochures, information graphic, advertisements, trade fair and congress design, office equipment such as templates.
 
Photo: Tom Kohler

Related projects

Diese Website verwendet Cookies. Mit der weiteren Nutzung der Website stimmen Sie der Verwendung von Cookies zu. Weitere Informationen

Die Cookie-Einstellungen auf dieser Website sind auf "Cookies zulassen" eingestellt, um das beste Surferlebnis zu ermöglichen. Wenn du diese Website ohne Änderung der Cookie-Einstellungen verwendest oder auf "Akzeptieren" klickst, erklärst du sich damit einverstanden.

Schließen